Most marketing agencies treat trade businesses as an afterthought. They run the same generic campaigns for a roofing company as they would for a solicitor or a coffee shop. The results speak for themselves — wasted budget, weak leads, and a Google presence that goes nowhere.
We build fast, mobile-first websites for UK tradespeople. Every site is designed to turn visitors into enquiries — and structured for SEO from day one.
Get your business to the top of Google when local customers search for your trade. We handle technical SEO, content, and Google Business Profile — built for trades only.
Put your business in front of customers today. We manage Google and Meta ad campaigns built specifically for trade businesses — no wasted spend, no shared budgets.
We get your business to the top of Google Search & Maps
Year-round leads — not just when the weather turns
Emergency and planned work enquiries direct to you
A well-run roofing company, a reliable heating engineer, a plumber with years of experience — none of that matters if the right customers cannot find you. The businesses winning local leads right now are not always the best at their trade. They are the ones with the strongest Google presence.
That is what Prime Name fixes.
The businesses generating consistent enquiries from Google are not spending more than their competitors. They have a website built to convert, they rank for the right local keywords, and their Google Business Profile is active and optimised.
That combination — SEO, a well-built site, and targeted ads where needed — is what separates a trade business that relies on word of mouth from one that has a predictable flow of inbound leads every month.
Results depend on your market, your competition, and where you are starting from. What we can tell you is what the direction of travel looks like for trade businesses that commit to a proper marketing strategy.
SEO typically produces measurable ranking movement within 3 to 4 months. Paid ads deliver enquiries from the first week. Web design projects improve conversion rates from the day the site goes live.
When you are ready to grow, that system includes a specialist agency that knows your trade inside out. Prime Name handles the SEO, the website, and the paid ads — so you can focus on running the jobs, not chasing the leads. Clear reporting every month. No fluff. No guesswork.
We do not work with businesses outside the trades. Every strategy we build is specific to roofing, HVAC, and plumbing — because that focus is what gets results.
You get clear monthly reports on rankings, traffic, and leads. No vague metrics, no excuses — just honest data on what your budget is producing each month.
We build marketing systems that compound over time — rankings that hold, websites that keep converting, and ad campaigns that get more efficient as the data builds.

Hargreaves Roofing Ltd
“We had a website that looked decent but wasn’t bringing in any work. Three months after Prime Name rebuilt it and started our SEO, we’re getting consistent enquiries from Google every week. Best decision we made this year.”

Molloy Heating & Plumbing
“I was sceptical about paying for marketing after getting burned by a previous agency. Prime Name were straight with us from the first call — no overselling, just a clear plan. Our Google rankings have moved significantly and the leads are coming.”

Brennan HVAC Services
“What sets Prime Name apart is that they actually understand our industry. They’re not learning on our budget. The paid ads campaign they set up brought us 14 qualified leads in the first month alone.”
Book a free 20-minute intro call with the Prime Name team. We will take a look at your current online presence, tell you honestly what we think is holding you back, and explain what we would do about it — with no commitment required.

At Hook Agency, our pricing is structured to deliver maximum ROI for growth-mode companies. We understand that every dollar counts, especially when you’re scaling from $3M to $15M in revenue. Our services are designed to save you money by generating higher-quality leads and reducing the inefficiencies common with other methods like shared leads from Angi because you’re competing on price, or Facebook ads – because they sometimes attract tire-kickers. By investing in Hook, you not only get better leads but also save on the costs associated with training and managing an internal marketing team. Our transparent pricing model ensures there are no hidden fees, and you always know exactly what you’re getting.
At Hook Agency, our pricing is structured to deliver maximum ROI for growth-mode companies. We understand that every dollar counts, especially when you’re scaling from $3M to $15M in revenue. Our services are designed to save you money by generating higher-quality leads and reducing the inefficiencies common with other methods like shared leads from Angi because you’re competing on price, or Facebook ads – because they sometimes attract tire-kickers. By investing in Hook, you not only get better leads but also save on the costs associated with training and managing an internal marketing team. Our transparent pricing model ensures there are no hidden fees, and you always know exactly what you’re getting.
At Hook Agency, our pricing is structured to deliver maximum ROI for growth-mode companies. We understand that every dollar counts, especially when you’re scaling from $3M to $15M in revenue. Our services are designed to save you money by generating higher-quality leads and reducing the inefficiencies common with other methods like shared leads from Angi because you’re competing on price, or Facebook ads – because they sometimes attract tire-kickers. By investing in Hook, you not only get better leads but also save on the costs associated with training and managing an internal marketing team. Our transparent pricing model ensures there are no hidden fees, and you always know exactly what you’re getting.
+923184783450
63/66 Hatton Garden, Fifth Floor, Suite 23,London, England, EC1N 8LE